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Date(s) - 17/11/2021
17 h 00 min - 20 h 00 min


The Entertainment Tech Industrial Revolution

Wednesday, November 17, 2021

(In French)

Everywhere on the planet, Quebec is renowned for its creativity, which is one of its natural resources and part of its strengths and personality. Today, in the era of the knowledge economy, this raw material deserves to reach its full potential and continue to generate wealth and collective pride. Over the last few decades, the creative industries have been at the forefront of the transformations of our society, whether through the acceleration of technological cycles, the democratization of digital technology, globalization and the segmentation of audiences, shaking up the processes of creation, production, distribution, marketing and monetization.  We have entered the era of creative industries 4.0.

Rich in history and talent, Quebec has all the ingredients to take advantage of this industrial revolution and take the lead in this vital economic sector that holds the future for our community.

It is in this context that Zú was established in 2018, at the initiative of Guy Laliberté, founder of Cirque du Soleil and Groupe Lune rouge. Zú is a non-profit organization whose mission is to bring together, support and propel creatives in the entertainment technology sector in order to generate world-class innovative projects. At the same time, a venture capital seed fund will be created. It is intended to recruit and propel the most promising entrepreneurs in the field of application technologies for the entertainment and creative industries.

Registration required – Free

Comodal Format

Jeanne Dorelli, Senior Director, Entrepreneurship and Innovation, Zú Montreal

Passionate about collaborative and mobilizing processes, Jeanne has been working in the field of entrepreneurship and creativity for over 10 years. She is currently Director of Marketing and Partnerships at Zú, a creative hub initiated by Guy Laliberté that supports and propels cultural, digital and entertainment companies and promotes the creation of intellectual property in Quebec. She is in charge of the organization’s outreach and the development of structuring partnerships that enrich the support offered to companies and projects that benefit from Zú’s services. At the same time, she co-chairs, along with Myriam Achard, Head of New Media Partnerships and PR at the PHI Centre, the Commission Montréal numérique, an initiative supported by Culture Montréal which, since 2017, brings together the driving forces of the Montreal ecosystem of digital art and creativity. The Commission mobilizes more than sixty actors from several sectors in order to support Montreal’s local and international influence and strengthen its leadership position. Passionate about entrepreneurship and culture, Jeanne has degrees in Cinema (La Sorbonne) and Political Science (Concordia) and holds a Master’s degree in Communications from Concordia University.

Guillaume Thérien, Partner, Zú Capital

A graduate in finance from HEC Montreal, Guillaume is known for his collaborative approach, his creative spirit and his search for innovative solutions. For nearly 20 years, he has positioned himself as a proven business development strategist who adapts to the evolution of industries and their various clients. He has worked for BMG and Sony Music, before directing national marketing campaigns for the Mosaic agency and then taking on the challenge of democratizing opera as director of sales and marketing for the Opéra de Montréal. He has also worked on the management teams of major companies such as Groupe TVA and Groupe Juste pour rire, in addition to sitting on the boards of Synapse C, Hestia, Mutek, the Conseil québécois de la musique and Pop Montréal. As Executive Director, Guillaume helped build the foundation of Zú, a non-profit organization whose mission is to bring together, support and propel creative entrepreneurs. With a desire to support the next generation of creative entrepreneurs, Guillaume co-founded Zú Capital, a venture capital fund for early stage companies developing application technologies for the entertainment and creative industries.